Technologies of the Value System Translation through Hollywood Products in 2000–2023
https://doi.org/10.26794/2226-7867-2023-13-2-135-140
Abstract
The article discusses the issue of current value perception and value orientations in Hollywood Animation Industry, especially its features and dynamics. Moreover, the paper provides the analysis of an ideal hero and the national idea concepts that affect the mass consciousness and collective thinking through their representation in the film industry. This analysis is based on cult films of various directors. Examples of manipulative technologies employed in Hollywood films and their consequences are also provided and analyzed. In addition, the article discusses the aspect of the commercial success of films and the dependence of the box office revenue on the opinion of film critics, press screenings and received film awards in the XXI century.
About the Author
M. I. Minasov
Financial University
Russian Federation
Russian Federation
Mihail I. Minasov — 4th year undergraduate student, Faculty of Social Sciences and Mass Communications
Moscow
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Review
For citations:
Minasov M.I. Technologies of the Value System Translation through Hollywood Products in 2000–2023. Humanities and Social Sciences. Bulletin of the Financial University. 2023;13(2):135-140. (In Russ.) https://doi.org/10.26794/2226-7867-2023-13-2-135-140
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