Professional language training of specialists at higher school is still one of the most top-priority tasks in Russian contemporary three-level education system. The article discusses the need to eliminate the main demotivators in teaching foreign language in the field of business for professional purposes during the preparation of bachelors in the speciality ‘Politicalscience’. Empirical studies show that at the present stage of development of higher education such demotivators include the initially low level of foreign language proficiency in non-linguistic university applicants, fear of failure, low self-esteem, lack of productive relationships based on empathy with teachers, unhealthy competition in the group or course, poor self-organisation, etc. Studies prove the need to eliminate these demotivators at the initial stage and the subsequent creation of a productive learning and development environment, which is able not only to remove the negative blocks but also to integrate the knowledge gained with new ones in the framework of professional training of political scientists. The psychological and pedagogical motivators in the study of a foreign language for professional purposes include: the creation of corporate culture and role models of scientific and pedagogical staff of the university; the imitation of a quasi-professional environment in the classroom with an emphasis on oral forms of speech communication; strengthening students’self-esteem; the use of methods of immersion in the language environment in the framework of academic mobility and internationalization of education.